However, mainstream exposure eluded her until the label-induced, DJ Mustard-produced experiment in blending West Coast ratchet party hip-hop with poppy R&B , resulting in a runaway smash whose success was only accelerated by a remix from Drake, who poured gasoline on its fast-burning flame.
Excerpt from:
Tinashe's 'Joyride' Is Darkly Precocious, Inky R&B That Finds A Balance With Her Pop Tendencies
